This imagined event channels Under Armour’s discipline and edge, set against the raw power of the Grand Canyon. Guests move through an open-air arena where workouts become spectacle – neon lit stages pulse with intensity, reformers and bikes line the cliffs, and boxing zones thrum with raw force. Hologram screens amplify sessions, aquatic moves flow with strength, and running teams charge the canyon trails. From sunrise flows to sunset classes, every moment merges adrenaline with design, while fueling stations with vibrant BBQ and refreshing drinks keep energy high all day.